This article reveals a chiropractic marketing strategy that can get you 30 new patients monthly. You will become versed on how to use inexpensive television infomercials to expose your message front and center to thousands of people and then let the law of averages do the rest.

What is the most efficient way to bring in 30 new patients per every month?

Tap into the law of averages.

I have worked out many ways to generate significant patient flows using high probability methods. In this article, I’m going to talk about one very successful and proven way to generate a serious patient flow that has stood the test of time but could be considered by some to be outside the box in approach.

What am I talking about?

Running a Chiropractic Infomercial!

This method is rarely used by doctors because it is a new idea for them. It also requires you to break through some comfort zones. But this strategy has proven to be extremely successful and effective.

‘You’ve got to be kidding. An infomercial to get patients?’

Now hold on. Before you call me crazy give me the gift of an open mind here. You see for some reason a doctor is more likely to spend a few thousand dollars running a bunch of 30 second TV commercials then they are to run a 30 minute TV-show style practice infomercial that could generate substantially more patients for about the same cost.

Why is that? It is because the TV infomercial has gotten a bad rap. The Practice Infomercial is one of the most reliable and inexpensive forms of mass marketing that exists for you. Inexpensive in terms of bang for the buck.

I know what you’re thinking. I can’t see myself running a television infomercial. Aren’t those things for selling knives?

Let’s set those misconceptions aside.

The reason behind the effectiveness of this chiropractic marketing strategy is the same reason why giving community lectures works.

Imagine if you could package your lecture and instead of showing it to 30 people at the rotary club, you could present it to thousands of people at once.

That’s what a chiropractic infomercial really is.

Imagine the impact of 5,000 people hearing all about how you can help them?

We could both agree that the law of averages would insure us a certain percentage of patients.

The power of the Chiropractic Infomercial is you get to give a complete educational lecture to thousands of people for less than it costs for billboard advertising. If you dare to give this a try, I can assure you that your odds of success are high and you will become a mini-celebrity amongst your patients and in your town.

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Filed under: Back Pain Therapy Exercises

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